About Us
Mission
Always apply our modernist-certified procedures that exceed global standard specifications and achieve customer satisfaction by meeting their highly respected expectations
Vision
Change old thinking and Innovate new methods of exporting
vegetables and fruits.
Deliver the best quality and service for our customers.
Values
Innovation is our mindset.
Flexibility always wins.
International market needs come first.
Quality control rules always guide us.

We Provide The Best Products For 20 Years.
fresh roots
Who We Are?
- Fresh Roots Egyptian family company dedicated to the production and export of Fresh Fruits and vegetables products.
- Fresh Roots is established by professional and top qualified team who had more than 20 years’ experience of in producing, packing and exporting fresh fruits and vegetables.
- Fresh Roots has developed a comprehensive product range and extensive network to become a global leader in the supply of fresh produce. We have worked hard to become the first choice for the worldwide procurement and supply of fresh produce. To be able to achieve the full requirements of our different customers since our targeted windows are supermarkets and retailers not just wholesales.
- Our farms are GLOBAL GAP certified, our pack house is FSSC 22000 and ISO 22000 certified, and also we have GRASP and SEDEX.
Fresh Roots
Our Visioin
- Change old thinking and Innovate new methods of exporting vegetables and fruits.
- Deliver the best quality and service for our customers.
- Be the major supplier to all our customers.
- Open new markets.
- Advance livelihood of rural communities.


Our Mission
To dedicate all our time and effort to applying modifications on our tactics and strategies to be always innovative and to create new methods for developing our services.
To deliver the best quality of fruit and vegetables to the international market.
To always apply our modernist-certified procedures that exceed global standard specifications and achieve customer satisfaction by meeting their highly respected expectations.
Our Values
- Our name is our aim.
- Innovation is our mindset.
- Flexibility always wins.
- International market needs comes first.
- Quality control rules always guide us.
FRESH ROOTS your specialist for all fruits.
Thanks to our many years of experience working in this market and a desire to do things DIFFERENTLY.
